Horse Match, an application that matches buyers with their ideal equine companions, has announced that it has a new investor, Markel.
According to Summer Gentry, CEO and co-founder of Horse Match, “I’m excited that an industry leader like Markel saw our potential and chose to invest, because as a lifelong equestrian I know how important it is to find a perfect horse.”
Horse Match, available on Android and iOS, solves users’ problems with buying and selling horses by helping to make the process easier, faster, and safer. Users just have to swipe left or right on their phones to match with their perfect horse. The app allows for buyers and sellers to connect directly, and also features a system for buyers and sellers to rate each other, which will help build market confidence for both in future purchases. Buyers simply create a profile of their ideal equine partner and Horse Match will display a list of ideal sales horses while filtering out any previously eliminated horses. Sellers can easily create an account and upload descriptions and media directly from their phones and make changes to their ads at any time.
“Markel is excited to collaborate with Horse Match to help make it easier for horse enthusiasts to buy their horses so they can spend more time enjoying their passion and the unique experiences it provides,” said Don Faison, managing executive of Markel’s Agriculture Division.
-- via Horse Match